My CEO Husband Has Some Issues
Chapter 651 - Chapter 651: Chapter 651: Intentionally Bought a Lot of Trending SearchesChapter 651: Chapter 651: Intentionally Bought a Lot of Trending Searches
“I wouldn’t have it any other way.” The brand’s senior executive revealed a pleased smile, exchanging a knowing look with Rong Weiwei. The two shared a silent smile that said they understood each other, tacitly withdrawing their gazes.
As the brand’s senior executive withdrew her gaze, she instructed her subordinate in the publicity department, “Have you contacted the self-media we discussed before?”
“Rest assured, Director Kimi, we’ve contacted all of them. A couple of days ago, we had the self-media release some teasers using initials instead of names. The hints were quite clear, so most people already guessed who the leaks were about.” The staff member showed her the organized data on the leaks’ viewership and the comments below on the public accounts, handing over her iPad for review while continuing, “Later, as per your instructions, we released related press releases online, just waiting for today’s advertisement launch before letting the self-media release another wave of gossip using full names.”
The brand’s senior executive arrogantly flipped through the iPad, very satisfied with the results she saw, “Mmm.”
She handed back the iPad and lifted her head to say, “Then let’s release it.”
“OK.”
The publicity department staff member returned to his seat and began operating the computer, first posting the new season’s chocolate advertisement, featuring Rong Weiwei, on the brand’s official account. Accompanied by the pre-written copy, he clicked to send it out—
After releasing it, they promptly contacted the operators of Weibo to purchase trending search spots and top advertisements to drive traffic.
The data on the official account that released the advertisement began to skyrocket…
Watching the rising numbers with a smile, the brand’s senior executive turned to Rong Weiwei beside her, “Weiwei, it’s almost your turn.”
Now that they had driven the traffic and hyped it up, it was time for Rong Weiwei to play her part, wasn’t it?
Rong Weiwei smiled knowingly and said, “I got it.”
She took out her cell phone and seemed to do something.
Soon after, the advertisement gained an additional share—it was a personal retweet from Rong Weiwei’s main account—[I’m very pleased to collaborate with such a prestigious brand. If there’s chocolate that can make one feel happiness, it probably tastes like this. Like it. Love you all~].
After sharing, she specifically selected an interesting comment from below to reply to.
The brand’s senior executive watched as she silently smiled and stirred up the excitement, very satisfied and ordering the publicity department to increase the advertisement budget. They started to connect with major video portals and released the press materials again.
Meanwhile, JS and Estelle were in an office, watching the storm Rong Weiwei had stirred up on the internet.
Several trending topics related to Rong Yan were already hanging on the hot search list.
#RongYanNotEnoughStarPower #RongYanRejectedByBrand #RongYanReplacedInAd #RongWeiweiRespondsDirectly
Estelle sneered coldly at the hot search topics, her expression as frosty as could be, pointing at them and saying sarcastically, “It looks like they’re using this opportunity to really put you down!”
Rong Yan also saw the string of trending searches on the laptop, all bearing her name, as if afraid someone might miss them.
Rong Yan casually opened one of them, where Rong Weiwei’s retweet of the brand’s response was prominently displayed. The response seemed magnanimous and unproblematic.
The problem lay in the comments section, where Rong Weiwei, an acclaimed leading lady, personally replied to a comment from a bystander.
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